STATION TO STATION — Levi's — 2013
Station to Station was an ambitious cross-country train trip led by artist Doug Aitken in partnership with Levi's. Imprint Projects was responsible for the brand's entire onsite experiential activation at each of the ten event locations. Alongside the stages and art installations, we produced two custom-made yurts to showcase unique product and house a functioning workshop for sewing, weaving and leather-working. Imprint projects invited 17 American artists from Levi's Makers project to join the train trip, coordinated the tour, and ran the retail operation.
